Lately, there are a ton of phenomenal products coming out that I literally just don’t have enough hours in the day to get through. I have about 7 priority things that I am working on currently, but since I am only able to work on my businesses, 1-3 hours each night, I have to prioritize.
However, I wanted to share with you tonight a realization that I have discovered about some of the best products that I’m coming across. They all have these things in common, and here is how I have categorized them. Let’s dive in…
1. The product is simple to understand
I’m not only talking about how the author conveys their message. I’m talking about how easy the product itself is to use. If it isn’t THAT easy to use, then it has super simple, hand-holding, type instructions on how to get through it or set it up. People love to be led, in every way, shape, or form. If you teach them something, and then they make money from it, you will have a lead that will stick for life. Make sure to keep it simple.
2. They produce quick results
This is not always easy to do, but the big boys make products that work, and work fast! For instance, if you are checking out David Wood’s The Empower Network, then you are seeing how incredible his or anyone using that system results are. It is the fastest growing thing ever in the history of the home business industry. But the point is, it is literally a 1-2-3 step product/service that is easy to use and produces quick results.
3. Needs to be reproducible
Again, this seems self explanatory, but it is often overlooked. If someone can’t follow your 1-2 hours of instructions (at most!), and then do it themselves, then you are out of luck. Or if they can’t plug into your system in a turn-key fashion, then you are out of luck. Whatever product or service the gurus offer, it is EASILY reproducible. I can guarantee it.
Well my friends, there you have it. This is my quick analysis on some of the common themes involved in the best MLM training products currently on the market and/or need to be apart of any product that you are thinking about producing. If you need any guidance on how to make a good info product, please feel free to ask via the comments below or shoot me an email at firstname.lastname@example.org.
Until next time…
Dr. Timothy Lawler
P.S. If you were ever interested in learning how to make your own information product, click here to learn more.