So you‘re at home, it’s really late at night, you’re trying to find something of interest on the TV and then you see it….the infomercial. Maybe it’s for a “Shakeweight” or a “Snuggie” or something else super crazy……or maybe it’s for a real estate investing course or an internet marketing course or a home based business.
“Oh what shams and schemes and crappy products they are trying to sell,” you think to yourself. And then time goes by, and you start to see the same product still being advertised 6 months down the road on another late night rendezvous with your couch and the remote. “That stupid thing is still on TV?!” you actually say out loud this time.
The following weekend you see the same infomercial once again, and then a little light starts to pop on in your head. The little beast called common sense enters into your thoughts….. “Maybe that product or course is actually selling…..maybe there is some good information in there…” Yes, many will still remain skeptical, and just move on with their lives.